All members have been informed in writing that FarmBuyer has rebranded to Affinity as part of The AF Group’s overall strategic alignment. You will be familiar with the AF Affinity logo which already appears on your monthly statement, invoices and Direct Debit.

All FarmBuyer accounts will migrate to the AF Affinity brand from the 10th August. There is no action for you to take. Your account details, terms and conditions, Direct Debits and contacts numbers with our team members will not change.

To discuss this further or to find out more about how you can get the most out of your Affinity membership, please contact 01603 881888.